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Innovation in Team Building

Posted on April 11th, 2008 by David Goldstein

Go Green Racing

From the first day we launched Teambonding, the discussion began on innovation. My lead facilitator and program creator only wanted to offer one-of-a-kind programs that weren’t offered by anyone else. As the salesperson at the time, I believed that clients wouldn’t trust a new company, with programs that they had never heard of. I proposed and we presented our original team building programs along with programs that clients were familiar with. The idea was that a new client would try our new company with a program that they had heard of and the following year or quarter, after the team building event was successful, they would then trust us and try something new. This was the balance in which Teambonding was created and it is a similar balance in which we now grow and thrive.

Just last week I checked in with my former facilitator, who had since left to start his own new company based on one-of-a-kind team building events that couldn’t be found anywhere else to see how that strategy was working today in a time where team building as an industry is growing and clients are always looking for what’s new and different. Interesting that he has come around to my way of thinking, as he now offers the Charity Bike Build, scavenger hunts and many other programs that can be found here at Teambonding and elsewhere.

Innovation in team building is a delicate balance. Clients trust us with their teams to deliver on our promises and with experience comes innovation. Successful culinary team building programs combined with philanthropic programs will produce a new Teambonding program called “Fare to Share”. A client request to donate to soldiers abroad will help us introduce our “Military Care Package” program and seeing the trend in Poker has inspired us to develop “Team Poker”. These are all great ideas and will be terrific team building programs that without a doubt you will see elsewhere but it is my theory as the industry leader in team building to lead. As the saying goes, lead, follow or get out of the way.

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